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How Can B2B Companies Benefit from a Customized ABM Marketing Program?
As the average deal price increases, the potential number of customer decreases. Companies who only target Fortune 500 clients with a limited number of decision makers may already have their ideal customer persona identified.
With an Account Based Marketing strategy and approach, all marketing efforts would be directed towards engaging those ideal customers. Sounds simple right?
From planning to persona development and content creation, your ABM rollout plan can be defined to crystalize your relationship and set you forth as the industry leader when prospects are looking for your product or solution.
[vc_section][vc_row el_class=”breadcrumb”][vc_column][vc_column_text]Home / Capabilities / ABM Marketing & Lead Generation[/vc_column_text][/vc_column][/vc_row][vc_row el_class=”innerfullpagecapabilities”][vc_column el_class=”capabilitiestxt”][vc_column_text]
How Can B2B Companies Benefit from a Customized ABM Marketing Program?
As the average deal price increases, the potential number of customer decreases. Companies who only target Fortune 500 clients with a limited number of decision makers may already have their ideal customer persona identified.
With an Account Based Marketing strategy and approach, all marketing efforts would be directed towards engaging those ideal customers. Sounds simple right?
From planning to persona development and content creation, your ABM rollout plan can be defined to crystalize your relationship and set you forth as the industry leader when prospects are looking for your product or solution.[/vc_column_text][/vc_column][/vc_row][/vc_section][vc_section][vc_row el_class=”capabilitiesfullwidth brandingMaincon”][vc_column css=”.vc_custom_1551367949560{background-color: #ffffff !important;}”][vc_row_inner disable_element=”yes” el_class=”brandingCon”][vc_column_inner][cap_vidCnt title=”pukozq6xf0″][/vc_column_inner][/vc_row_inner][vc_row_inner el_class=”capabilitiesBtn”][vc_column_inner][vc_column_text]Talk to an ABM Expert[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][/vc_section][vc_section][vc_row el_class=”innerfullpagecapabilities”][vc_column el_class=”capabilitiestxt”][vc_column_text]
Mastering ABM is an art form and approximately 80% of marketers who have tried ABM say their efforts have been successful. In fact, ABM can potentially deliver higher ROI than other marketing strategies for B2B companies.
See what an ABM strategy with us includes below:[/vc_column_text][/vc_column][/vc_row][vc_row el_class=”capabilitiescon”][vc_column][CapabilitiesBox image_url=”349″ image_url_hover=”350″ title=”ABM Metric Definition”][CapabilitiesBox image_url=”351″ image_url_hover=”352″ title=”Demand Generation”][CapabilitiesBox image_url=”343″ image_url_hover=”344″ title=”ABM Account Orchestration Strategy”][CapabilitiesBox image_url=”355″ image_url_hover=”356″ title=”ABM Content Creation”][CapabilitiesBox image_url=”9277″ image_url_hover=”358″ title=”ABM Campaign Strategy”][CapabilitiesBox image_url=”9274″ image_url_hover=”358″ title=”ABM Campaign Execution”][CapabilitiesBox image_url=”347″ image_url_hover=”348″ title=”Persona Development”][CapabilitiesBox image_url=”353″ image_url_hover=”354″ title=”Lead Conversion Strategy”][CapabilitiesBox image_url=”9276″ image_url_hover=”358″ title=”ABM Metrics”][CapabilitiesBox image_url=”9278″ image_url_hover=”358″ title=”Lead-to-Account Mapping”][CapabilitiesBox image_url=”9280″ image_url_hover=”358″ title=”Predictive Account Engagement Scores”][CapabilitiesBox image_url=”9279″ image_url_hover=”358″ title=”Multi-Touch, Account-Based Attribution”][CapabilitiesBox image_url_hover=”358″][/vc_column][/vc_row][vc_row][vc_column][vc_row_inner el_class=”capabilitiesBtn”][vc_column_inner][vc_column_text]Talk to an ABM Expert[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][/vc_section]
Mastering ABM is an art form and approximately 80% of marketers who have tried ABM say their efforts have been successful. In fact, ABM can potentially deliver higher ROI than other marketing strategies for B2B companies.
See what an ABM strategy with us includes below:
ABM Metric Definition
Demand Generation
ABM Account Orchestration Strategy
ABM Content Creation
ABM Campaign Strategy
ABM Campaign Execution
Persona Development
Lead Conversion Strategy
ABM Metrics
Lead-to-Account Mapping
Predictive Account Engagements Scores
Multi-Touch, Account-Based Attribution