If you have established brand guidelines already, we will work within that. If you do not, our designers will work with you to create brand guidelines that you can take with you to the next steps of your growth after the crowdfunding campaign is finished.

Crowdfunding is a way to gauge public interest in your product or service and gain capital to bring it to life. It is also a great way to get your idea off the ground in a short amount of time.

Crowdfunding videos follow a unique and strategic formula that incorporates founder stories, use cases, features and benefits, demonstrations when possible, and important campaign funding details. It also helps if your product has a social mission. Many crowdfunding backers love giving their support to companies that give back. Please connect with our crowdfunding experts to review your vision and requirements so we can better identify how we can help you.

The cost to create a compelling crowdfunding campaign video can vary depending on a few variables including length, filming location(s), talent requirements, and any special requests. Our crowdfunding experts can help to customize an approach to your video that is tailored to your vision.

We offer 50/50 payment terms for most of our crowdfunding video projects depending on the unique requirements of your project.

Every project is unique and will require different time commitments. This all depends on what you are bringing to the table at the start and what your goals are. We can absolutely work with whatever timeline you have in mind though. The best way to find out is to call us and tell us a little bit about your project. Our crowdfunding video team is happy to help!

Below we’ve detailed the typical delivery times and activities for each step in our production process:

• Scriptwriting – 5-10 business days from your interview with our scriptwriter. If revisions are required, those revisions will be delivered 1-3 business day/s from when you provide them to our scriptwriter.

• Storyboarding – 5-8 business days to produce a full storyboard from the time you approve the voiceover.

• Video – 5-15 business days from the time you approve the storyboard for a video.

• Professional voiceover production – 1-3 business days from the script and voiceover artist being approved by you.

• Revisions on any of the above – 3+ business days.

* The timings above are based on a standard crowdfunding video of 2-3 minutes in length with an average level of complexity.

Longer video lengths, multiple production days, and on-site filming can add time to the process.

Please, make us aware of any project deadlines at the beginning of the project to allow us to work to your schedule and arrange our video and production team accordingly.

Delays come in all shapes and sizes, and we have seen them all. This just means that we know what to look for, what to avoid, and how to blow through obstacles. The one obstacle that is impossible to avoid though is indecisiveness. If you are unsure of something, whether it be a brand font or a shot that you want in your video, do not agree to it! Every part of a crowdfunding campaign is interconnected. If you change your mind about something in the final hour of the project, this will cause a delay. Open communication and thoughtful discussions with the team are key to a great final product.

If you have a hard deadline that needs to be met; we can accommodate that. The key to hitting that deadline is going to be trusting our team to do what they do best. Trust the process and provide the clearest, most concise feedback possible.

Brand Guideline Creation

We know the ins and outs of branding and our designers will work with you to create the brand that you always imagined.

Catching the “Vibe”

This is the first step towards building your video. Your video project manager will work with you and your team to identify pre-existing videos that you like the look and feel of to get an idea of the visual style you are hoping to achieve. It is helpful to study the techniques, shots, and visuals of similar successful campaigns in order to identify what you like vs don't like. They will make sure that your passion and vision are highlighted when they create your one-of-a-kind crowdfunding video!

Concept Creation

Are we creating an elaborate story featuring two characters with a plot or are we going the tried and true method of the founder story? Concept creation is where we form the rough mold of the video and identify what kind of video we will create. This rough outline is the skeleton of the shooting script, which comes next.

Scripting

Once we all agree on the concept outline, it is time to dive into the details! This is where the concept really starts coming to life. Over the next week or two, we will draft the script and review the progress with your team on weekly or bi-weekly calls until we finally reach an approved and final document.

Storyboarding

The storyboarding phase is when we will create visuals to assist the production team. Having these visuals is helpful to make sure everyone is on the same page with the vision, visuals, and shot compositions.

Production Time

The part everyone thinks about when you picture video production. Lights, camera, action! Everything starts really coming together in an exciting way once we begin filming. Our team is very skilled at the art of making the most out of a production day and will ensure that the vision we all created in the script is realized here. Depending on what you sign up for, the production day may also include photography for web and social content.

The Cutting Room

Did you know that films were traditionally “cut” together with scissors and tape? Well, that's what we will be doing during this step of the process… Just digitally! Our skilled editors and animators will now have everything they need to create the first draft of the video. This will typically take 5-10 business days but the wait will be worth it once you see the magic they perform!

Reviews/Revisions

Once the first draft is completed, it will be sent to you for review. This is the stage where you can request tweaks and changes to the video. We include two rounds of revisions in our standard crowdfunding package so please do your best to be thorough with your feedback and notes!

Live Campaign Launch

The big day! All of the efforts build to this day, the day your campaign goes live. We will help guide you through the process of going live, and make sure everything is working properly on the big day.

Once your final product is approved, you will be provided with a high-quality download of the video and any other assets that have been created. If you have more specific requirements we can work with you on that.